In the program held at the Bilgiyi Ticarila\u015ft\u0131rma Merkezi (BTM) yesterday (December 6), the subject of the digitalized economy was addressed with panels titled \u201cIdeas Awaiting Commercialization and Success Stories\u201d, \u201cWhat Value Should Cryptocurrency Exchanges Create for the Market?\u201d, \u201cFrom E-Commerce and E-Export to E-Life\u201d, and \u201cSolution Partners of the Digital World\u201d. While 5 different experts and a moderator took part in each panel, very important statements were made about the agenda.<\/p>\n
IMPORTANT NAMES OF THE BUSINESS WORLD TOOK PART IN THE PANELS<\/h2>\n
The first panel was moderated by Dijimod Founder Do\u011fukan K\u0131l\u0131\u00e7, and the speakers were as follows; TAMPF President Alp \u00d6zpamuk\u00e7u, Arche Robotics Founder Koray Aydo\u011fdu, Phoenix Energy Founder Yusuf Furkan Erg\u00fcr, Glocalzone Founder Do\u011fan Turan, and Varm\u0131 APP Founder&CEO Halil \u0130brahim Y\u00fcksel. The second panel was moderated by BLM Bili\u015fim General Manager Levent Karada\u011f. The speakers were as follows; Kriptomeda Founder Eray Dengiz, Gate TR Marketing and Business Development Director Didem G\u00fclyuva, OKX Turkey Marketing Director Ahmet Onur Yeyg\u00fcn, Phemex Turkey Marketing Manager Tu\u011f\u00e7e D\u00fczen, Cryptocurrency Expert Oytun Es.<\/p>\n The third panel was moderated by T\u00fcrkiye Newspaper Economy Director Canan Erarslan. Erarslan’s speakers were as follows; Hepsiburada Commercial Group President Murat B\u00fcy\u00fcmez, Vartabi General Manager Gonca Soyluo\u011flu, Tempo BPO CEO Taylan Akal\u0131n, E-Star Global General Manager Sadem Pehlivan, Envoyo COO \u0130pek G\u00fcler. The fourth and final panel was moderated by \u0130deasoft CEO Seyhun \u00d6zkara. The speakers were as follows; WOOTR General Manager A. Bu\u011fra G\u00f6ka\u011fa\u00e7l\u0131, Workhy & M\u00fckellef Co-Founder \/ CEO Kenan A\u00e7\u0131kelli, WeBee Founder \u00d6zg\u00fcr Zan, Navlungo CEO \u0130sa Korkmaz, Servissepeti Founder Bar\u0131\u015f \u0130\u015flek.<\/p>\n In addition to the panels, presentations were also made at the summit, where Volkan K\u0131l\u0131\u00e7, Founder of Kuantum Research, made a presentation titled \u201cThe Impact of Digitalization on the Economy\u201d, while Volkan Ormanl\u0131, General Manager of \u0130hlas Digital Assets Advertising, made a presentation titled \u201cThe Impact of Digitalization on Branding\u201d.<\/p>\n The meeting of the new issue of the magazine and the \u2018Digital Economy Summit\u2019 program started with a speech by Celal Toprak, Editor-in-Chief of Business World Magazine in Turkey. Stating that economies that do not become digital have no future, Toprak said; \u201cThe new issue of the magazine includes topics related to digitalization and technology. We have undertaken a mission to bring together the business world and start-ups. We believe that building this bridge is an important issue for the Turkish economy. We aim to contribute to the development of the business world. There will be no economies that are not digital in the future. We must ensure awareness of this. If we can become digital in every area of \u200b\u200blife, we will have entered a different path. The business world has embraced our magazine, we have filled a gap in the business world with our magazine.\u201d<\/p>\n After Celal Toprak, the host BTM General Manager \u0130brahim Elba\u015f\u0131 took the podium and spoke about the transformation and future issues and said the following; \u201cIt is very meaningful for us that a magazine organizes an event themed on transformation and the future right after its launch and that we host it. Thank you very much for choosing us. I find it very important for you to meet our entrepreneurs and investors in the environment of the Information Commercialization Center and to have an in-depth look at the activities carried out here. In particular, you will be able to experience the transformation, which is the theme of today’s meeting, firsthand. In this context, I congratulate the magazine team.\u201d<\/p>\n Speaking during the opening speeches, Erkan G\u00fcrkan, Chairman of the Board of Directors of the International Competition Research Association (URAK), spoke about the \u2018Don\u2019t Underestimate Me\u2019 project they are carrying out as follows; \u201cDigital transformation is one of the most important works of Turkey and the world. I actually have a few hats as titles. One of them is the \u2018Don\u2019t Underestimate Me\u2019 project. Another hat is URAK. In fact, the subject discussed today overlaps with both structures. In order for a society to develop, become rich and become equipped as a productive society, the lowest and highest values \u200b\u200bneed to meet. In other words, there is a need for the intellectual knowledge above to merge with the ancient culture below. The \u2018Don\u2019t Underestimate Me\u2019 project also aims to reveal the \u2018I exist\u2019 identity of each individual who says \u2018I exist and I add value to this country\u2019. It carries out its work in this vein.\u201d<\/p>\n Emphasizing that he was also present at the first presentation of the magazine, Producer and director \u0130srafil Kuralay started his speech by saying the following about digitalization; I had the opportunity to work during the establishment phase of the Information Commercialization Center. While I was the Vice President of the Istanbul Chamber of Commerce, we had the opportunity to organize events here from time to time. I joined you today as a producer and director. I wholeheartedly congratulate T\u00fcrkiye’de \u0130\u015f D\u00fcnyas\u0131 magazine, which has reached its 14th issue. I was also present at the first presentation of the magazine. Today, the magazine will discuss the important topic of digital economy. While digitalization creates its own economy, a new area has opened up thanks to the digitalization of traditional economies. I think digitalization is a great opportunity and possibility. In this sense, the Information Commercialization Center is an exemplary organization for the world.<\/p>\n Moderating the panel titled \u201cFrom E-commerce and E-export to E-life\u201d, T\u00fcrkiye Newspaper Economy Director Canan Eraslan moderated Vartabi General Manager Gonca Soyluo\u011flu, E-star Global General Manager Sadem Pehlivan, Hepsiburada Commercial Group President Murat B\u00fcy\u00fcz, Envoyo COO \u0130pek G\u00fcler and Tempo BPO CEO Taylan Akal\u0131n on stage. The panel discussed very important issues regarding e-commerce and e-export and also addressed how these concepts have become a part of our lives.<\/p>\n Speaking on the subject, Gonca Soyluo\u011flu said the following; \u201cE-commerce has gained serious growth with the pandemic. Even those who did not shop with e-commerce before have learned to do e-commerce with the pandemic. The figures for 2021 show that 76 percent of the 16-64 age group is shopping in e-commerce. Very serious figures, the world is already turning to digital, but the pandemic has accelerated this process a lot. We have covered the distance that we would have covered in 10 years very quickly in a period of 1 year with the pandemic. We can now do e-commerce in every field. Both we as service providers have this equipment and people who sell products with e-commerce. There was very serious growth last year. When the figures for the first 6 months were announced, the market that we said would not grow this much has still grown very seriously despite the pandemic not being over. The figure for the first 6 months is currently around 386 billion TL. There was nearly 3.5 billion order requests last year. The target for the first 6 months of this year is 2.3 billion TL. In other words, this shows that this year, a growth momentum at least as fast as during the pandemic will be achieved.\u201d<\/p>\n Underlining that Turkey has shown very fast reflexes to the e-commerce channel Simple Wrestler; \u201cWe have a global e-commerce market of 3 million dollars by the end of 2022. This market is expected to reach 10 million dollars in three years. Our country showed very fast reflexes to e-commerce. We even went beyond fast delivery and started exporting to the world. The pie is very big and I believe that we, as a potential country, have very big shares to take from this pie. As Y\u0131ld\u0131z Holding, we established E-star Global. This company is a company that provides services completely specific to the e-commerce channel. We grew very quickly during the pandemic and reached serious turnover in a short time. In 2016, we said something was happening in the e-commerce channel. We are very strong in terms of convention, we have more than 300 brands, but we saw a gap in the e-commerce field. It was received very strangely in the sector. People had the approach of \u2018are we going to buy chocolate from the internet\u2019. We established this company right before the pandemic in 2019 and are present on all platforms in Turkey, including marketplaces. We also operate in the same way on our own GOD\u0130VA website. \u201cWe are trying to sell snacks and sensitive products in eight countries excluding T\u00fcrkiye,\u201d he said.<\/p>\n Murat B\u00fcy\u00fcmez, who emphasized that the pandemic changed shopping habits, said; \u201cE-commerce increased significantly during the pandemic and this increase is still continuing. The pandemic changed the shopping habits of customers, but in fact it changed the habits of manufacturers, SMEs, tradesmen and popular brands. In other words, the transition to online was not only realized by customers, the business world also changed. The number of our employees increased threefold due to the impact of the pandemic.\u201d<\/p>\n \u0130pek G\u00fcler, who explained in the panel that they are e-export ambassadors and why they chose England as a location, spoke as follows; \u201cWe are an e-export ambassador. We chose England as our first target market. One of the biggest factors in choosing England was its special position. Another factor is the high rate of e-commerce usage. 8 out of every 10 people in England use e-commerce. In addition, there is a Free Trade Agreement with Turkey. This agreement provides Turkish brands with a serious advantage in terms of customs. Our current positioning is primarily Europe, then the USA. We are currently examining the African and Middle Eastern markets. There is a serious awareness of e-export in Turkey, especially with the recent initiatives of our state in this regard. At this point, we need to focus on SMEs. We also get our strength from knowing SMEs very well. We have had the opportunity to work with SMEs in different sectors for over 25 years. We are actually an intermediary platform and we are based on technology. We are a platform where companies can meet their needs from A to Z on this journey.\u201d<\/p>\n Taylan Akal\u0131n, who stated that they are business partners with companies that have started their digital transformation journey, also spoke as follows; \u201cWe move forward with companies in their digital transformation journeys as a reliable, visionary and innovative business partner, and contribute to the country\u2019s exports by offering digital transformation solutions to all companies, including our SMEs. As Tempo BPO, our aim is to enable our stakeholders to dream life-affirming dreams and create new ways for them to realize these dreams in light of our customer and information technology services that we offer with innovative approaches. When we look at the e-commerce side of the business, we support brands in an operational sense and serve as the voice of brands in the digital environment during their instant growth and shrinkage, as well as their daily operations. We also have a digital transformation office. In this digital transformation office, we support companies on e-export by completing their customer operations in the markets after they enter the markets. Like Envoyo, our target market is SMEs. We currently have 140 SMEs and we have started them in e-commerce.\u201d<\/p>\n Panellerin en sonunda da \u2018Teknolojiyle Hayat\u0131m\u0131z\u0131 Kolayla\u015ft\u0131ranlar\u2019 ve \u2018Ekonomiye De\u011fer Katanlar\u2019 ba\u015fl\u0131\u011f\u0131nda belirlenmi\u015f isimlere te\u015fekk\u00fcr plaketi takdim edildi. \u0130simler \u015fu \u015fekilde;<\/strong><\/p>\n MARTICO Genel M\u00fcd\u00fcr\u00fc<\/strong>\u00a0Aziz Adada\u011f<\/p>\n ZGN Otonom ve Robotik Y\u00f6netim Kurulu Ba\u015fkan\u0131\u00a0<\/strong>B\u00fclent Do\u011fru<\/p>\n Ozon T\u00fcrkiye Direkt\u00f6r\u00fc<\/strong>\u00a0Hazal Mara\u015f<\/p>\n Ba\u015farsoft CEO\u2019su<\/strong>\u00a0Alim K\u00fc\u00e7\u00fckpehlivan<\/p>\n Worldef Y\u00f6netim Kurulu Ba\u015fkan\u0131<\/strong>\u00a0\u00d6mer Nart<\/p>\n T\u0130CHAD Ba\u015fkan\u0131<\/strong>\u00a0Ergin Ayd\u0131n<\/p>\n Envoyo Genel M\u00fcd\u00fcr\u00fc<\/strong>\u00a0G\u00f6khan Akar<\/p>\n Yako Groups CEO\u2019su<\/strong>\u00a0\u00c7a\u011fatay Yersel<\/p>\n Yako Groups Y\u00f6netim Kurulu Ba\u015fkan\u0131<\/strong>\u00a0Galip \u00d6lmez<\/p>\n Yako Groups Kurumsal \u0130leti\u015fim Direkt\u00f6r\u00fc<\/strong>\u00a0\u0130rem \u00d6zkara<\/p>\n DizaynVip Group Y\u00f6netim Kurulu Ba\u015fkan\u0131<\/strong>\u00a0Erbakan Malko\u00e7<\/p>\n A\u015f\u00e7\u0131o\u011flu Y\u00f6netim Kurulu Ba\u015fkan Vekili<\/strong>\u00a0\u0130rfan A\u015f\u00e7\u0131o\u011flu<\/p>\n \u0130stanbul Ticaret Borsas\u0131 Y\u00f6netim Kurulu Ba\u015fkan\u0131<\/strong>\u00a0Ali Kopuz<\/p>\n Ayd\u0131n Tekstil Genel M\u00fcd\u00fcr\u00fc<\/strong>\u00a0Ali Sami Ayd\u0131n<\/p>\n Nicole Restoran \u015eefi<\/strong>\u00a0Serkan Aksoy<\/p>\n Je Te Veux Kurucusu<\/strong>\u00a0G\u00fclin Zelal Arslan<\/p>\n \u0130SGOLD Genel M\u00fcd\u00fcr\u00fc\u00a0<\/strong>Onur Yolyapar<\/p>\n Do\u011fanlar Holding Y\u00f6netim Kurulu Ba\u015fkan\u0131<\/strong>\u00a0Davut Do\u011fan<\/p>\n Tempo BPO Y\u00f6netim Kurulu Ba\u015fkan\u0131<\/strong>\u00a0Cemal Akar<\/p>\n Destek Patent Y\u00f6netim Kurulu Ba\u015fkan\u0131<\/strong>\u00a0Kemal Yamankaradeniz<\/p>\n Band\u0131rma \u00dcniversitesi \u00d6\u011fretim G\u00f6revlisi<\/strong>\u00a0Dr. Cem Alda\u011f<\/p>\n <\/p>\n Source : https:\/\/turkiyedeisdunyasi.com\/dijital-olmayan-ekonomilerin-gelecegi-de-olmayacak<\/p>","protected":false},"excerpt":{"rendered":" The launch of the 14th issue of T\u00fcrkiye’de \u0130\u015f D\u00fcnyas\u0131 magazine took place this time with the theme of \u2018Digital Economy Summit\u2019. Important representatives of the business world came together at this summit. Four separate panels, each more intense than the other, were held at the summit, which looked at the business world from a … <\/p>\n![\"\"](\"https:\/\/static.turkiyedeisdunyasi.com\/wp-content\/uploads\/2022\/12\/WhatsApp-Image-2022-12-06-at-22.57.45-1-1024x682.jpeg\")
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\u201cDIGITALIZATION IS A GREAT OPPORTUNITY AND POSSIBILITY\u201d<\/h2>\n
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E-COMMERCE WILL GROW AS FAST THIS YEAR AS DURING THE PANDEMIC<\/h2>\n
THE PANDEMIC CHANGED SHOPPING HABITS<\/h2>\n
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